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ART CENTER NEWSWIRE - January 26, 2001

PASADENA, CA, USA | To keep abreast of the exciting and innovative ideas, people and projects at Art Center College of Design, the media and general public can subscribe to Art Center's news digest by sending a blank email to: newswire-on@lists.artcenter.edu. We highlight some of the newsmakers in our Art Center community twice a month. To report news or obtain more information, contact Jan Kingaard, tel. (626) 396-2394, fax (626) 683-9233.


CAMPUS


InteriorsRonald Jones, Ph.D., has been named provost of Art Center. Jones is a practicing artist who has served as a senior critic at Columbia University and, most recently, as a professor at Columbia's Interactive Design Lab.

Renowned landscape photographer Richard Misrach gave a lecture and held a book signing for his latest publication The Sky Book.


ADVERTISING


Adweek/Western editionArt Center is launching its first satellite non-degree adult education night program. The new spring classes will include advertising and design courses in 24 locations, including 14 in California. They will be held at major ad agencies, design firms, museums and corporate offices that have donated space.

ShootFor the second time in less than ten years Wieden + Kennedy has been named agency of the year by Shoot Magazine. Citing the agency's "great creative work," the magazine interviewed several key members of W + K's winning team, one being Art Center graduate Hal Curtis. Curtis offered his insights on working on the high profile Nike account. "The objective of our Nike advertising has never changed. ċJust Do It'-encouraging people to get off the couch and move their bodies because it's good for them-is still the foundation of the brand. But how we've best been able to achieve that has definitely evolved over the years."

Adweek/Midwest editionArt Director and Art Center graduate Hal Curtis was highlighted. Currently with Wieden + Kennedy, he is part of the creative team for the Nike account. Commenting on being a successful c.d., Curtis says, "To be an effective creative director, you have to earn the right to comment on someone else's work. You accomplish that by doing work creatives respect, work they wish they had done. If you can't do that on a regular basis, why should they listen to what you have to say?"


GRAPHIC DESIGN


ShootFilm graduate Bill Mason has joined New York-based production house Sweet Dreams. His credits include The Hamptons International Film Festival's "Starving Artist" and AT&T's "Priceless Moment." He has won several Clios, including one for best direction in 1978 for Coca-Cola's "Street Song."


ILLUSTRATION


Southwest ArtTirage Gallery's annual showcase of the work of Art Center graduates and instructors is on display through February 3. The work of Todd Conner, Bruce Sanford Day and Patrick Harper are some of the artists whose work is featured.

Florida TodayBlue Dog has gone mainstream. Alum George Rodrigue has agreed to a multi-million dollar proposal by Xerox to use his Blue Dog image as part of a sales campaign to promote a new inkjet printer. Refusing previous offers from everyone from GM to Whoopi Goldberg, Rodrigue decided on going with Xerox because he feels it is the natural evolution of this work. "Warhol would have agreed to it because it's the next step in the Blue Dog era," says Rodrigue. The pop icon can be seen in Xerox's most aggressive global marketing campaign ever, "A Smarter Breed of Inkjet Printer."


INDUSTRIAL DESIGN


Pasadena Star NewsThe Pasadena-based design firm Keck-Craig credits the high creativity level of the city, which includes Caltech, Huntington Hospital and Art Center College of Design as reasons for their success. "Pasadena is a very good place for our business," said Warren Haussler, president and co-owner of the nearly fifty-year-old firm.


PHOTOGRAPHY


Photo District NewsGraduate John Marian combines his love of cars with a unique lighting style that has secured him a leadership position in the specialized field of automotive photography. "The automotive industry has generally been more conservative than other industries when it comes to photography," he says. His creative use of lighting while working within the rigid specifications outlined by car manufacturers has resulted in sleek, powerful images that convey more than a good looking product, but works of art.


WILLIAMSON GALLERY


Black Meetings & TourismNASA/JPL's astronomical space photographs have inspired eight Pasadena arts and science organizations to celebrate the new millennium through collaborative exhibits and concerts entitled The Universe. Varied contemporary and historical aspects of science and art will be on display at local venues, including Art Center College of Design's Williamson Gallery. The project continues through May 2001.